No developers needed
Enjoy a code-free, flexible, and super easy way to segment your audience. Use the options from the drop-down list and you are ready to go.
Go beyond the basics
Combine multiple rules to narrow down your targeting to specific contacts and deliver relevant messages to those involved.
Real-time updates
Forget about manual or complex imports - your segments update automatically as customers interact with your website and marketing campaigns.
Endless possibilities
Create as many segments as you like to break down your audience in groups of people with shared interests.
Use your own insights
Organize your contacts with custom fields and tags unique to your business needs and achieve a hyper-personalized way of messaging.
Data & actions
Create your segments according to five main areas of data and action types: subscriber activity, subscriber data, e-commerce, loyalty program, and RFM analysis.
Prioritize and personalize your retention strategy according to each contact’s shopping activity or RFM tier
- Give your subscribers the right type of incentive
- Encourage your most valuable shoppers to repeat their purchases
- Attract inactive customers with exclusive offers
