TRACKING & REPORTING
Actionable data for flawless marketing campaigns
Craft the right strategy and reach your goals faster by focusing on the metrics that matter the most.
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The full picture at a glance

From opens and clicks to sales and optimization tools used, see how your campaigns perform in a single, comprehensive dashboard.

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Actionable audience details

Keep up with your audience evolution and track your contacts’ behavior to optimize your marketing strategy and boost sales.

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Industry benchmarks

See how the performance of your campaigns stacks up against businesses in the same industry to consolidate your position in the market.

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Smart goal-setting

Analyze the outcome of your marketing efforts to make data-driven decisions, identify realistic targets, and prioritize areas that require immediate attention.

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Useful feedback

Gather your subscribers’ survey responses and see how you can improve their shopping experience.

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Healthy contact list

Protect your email list, get fewer bounces, improve your open and click rates, and enhance your subscribers’ engagement.

EASY TO TRACK
Add UTMs to each individual campaign
Learn which campaigns perform better and use theMarketer’s analytics to find out how they convert into sales. Personalize your UTMs and track sales, signups, and visits.
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PERFORMANCE BENCHMARKS
Track & improve your campaigns using benchmarks
Optimize your email marketing tactics and see how your newsletters perform compared to similar businesses in your industry. Analyze open, click-through, unsubscribe, and conversion rates to assess your performance and get helpful reports.
  • 0 A/B test subject lines, content, and sending times and tweak based on their impact
  • 1 Compare original and re-sent campaigns in a side-by-side view
  • 2 See top locations, engaged users, and which links generated the most clicks
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EMAIL VALIDATION
Increase open rates by validating your domain
Get fewer bounces, higher open and click rates, and more engaged subscribers to ensure a soaring sender reputation and deliverability.
  • 0 Increase marketing ROI
  • 1 Build personalized experiences
  • 2 Get more accurate results
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HEALTHY LISTS
Clean your contacts lists automatically
Don’t waste money on contacts that will never convert (or even receive your messages). Keep your lists healthy by automatically unsubscribing or even blakclisting contacts that are not and will never be able to read your messages to their inboxes.
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